Ideas change everything

Rory Sutherland: Perspektyva yra viskas

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Rory Sutherland |

TEDxAthens

• December 2011

Mūsų gyvenimo sąlygos gali reikšti mažiau, nei tai, kaip į jas žiūrime, - teigia Rory Sutherland. TEDxAthens, jis įtikinančiai paaiškina, kodėl perpavidalinimas yra raktas į laimę.

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Mūsų gyvenimo sąlygos gali reikšti mažiau, nei tai, kaip į jas žiūrime, - teigia Rory Sutherland. TEDxAthens, jis įtikinančiai paaiškina, kodėl perpavidalinimas yra raktas į laimę.

Want to use TED Talks in your organization?

This talk was presented to a local audience at TEDxAthens, an independent event. TED's editors chose to feature it for you.

Read more about TEDx.

About the speaker

Rory Sutherland

Advertising guru

See speaker profile

Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment.

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This talk was presented to a local audience at TEDxAthens, an independent event. TED's editors chose to feature it for you.

Read more about TEDx.