Ideas change everything

The future of economic success is collaborative

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Jay Cousins |

TED@BCG Berlin

• October 2014

These days, even big corporations are joining the open-source movement (ie. Tesla Motors sharing their patents with anyone interested in adapting and advancing the technology). How does this sharing concept compare with our current competition-trumps-all economic model? Jay Cousins explains that success today is often based on investing in not only the corporation but the rest of the industry's ecosystem. Urging us to "think like a mushroom, not like a dinosaur," Cousins explains why company longevity doesn't come from acting alone.

Want to use TED Talks in your organization?

Want to use TED Talks in your organization?

These days, even big corporations are joining the open-source movement (ie. Tesla Motors sharing their patents with anyone interested in adapting and advancing the technology). How does this sharing concept compare with our current competition-trumps-all economic model? Jay Cousins explains that success today is often based on investing in not only the corporation but the rest of the industry's ecosystem. Urging us to "think like a mushroom, not like a dinosaur," Cousins explains why company longevity doesn't come from acting alone.

Want to use TED Talks in your organization?

About the speaker

Jay Cousins

Solutions catalyst

Jay Cousins is an inventor and entrepreneur who has sold millions of products. He is a catalyst for cultural change, helping to establish makerspaces and events in Germany and Egypt. He creates opportunities for businesses, hackers, artists and geeks to understand each other and collaborate. His latest projects include the Betabook.

About TED Institute

Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas. The culmination is an event produced, recorded, and hosted by TED, generating a growing library of valuable TED Talks that can spur innovation and transform organizations.

Read more about the TED Institute