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Je li vaša škola ili radno mjesto podijeljeno na "kreativce" i praktične ljude? David Kelley kaže da kreativnost zasigurno nije područje samo za nekolicinu odabranih. Pričajući priče iz svoje legendarne dizajnerske karijere i iz vlastitog života, nudi načine na koje izgraditi pouzdanje za stvaranje... (Iz The Design Studio sesije na TED2012, koju su uredili gostujući urednici Chee Pearlman i David Rockwell.)
This talk was presented at an official TED conference.
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David Kelley’s company IDEO helped create many icons of the digital generation -- but what matters even more to him is unlocking the creative potential of people and organizations to innovate routinely.
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This talk was presented at an official TED conference.
Read our curation guidelines.